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The public, too, has shown no hesitation in giving. This year’s Comic Relief raised £57.8m on the night, smashing its £40.5m record.
Two celebrities who contributed to the fundraising rank in our top 100 givers. The Girls Aloud singer Cheryl Cole, who climbed Kilimanjaro with eight other stars, ranks 50th for her share of the £3.3m raised by the climb. Sir Tom Jones enters the Giving List top 100 (see timesonline.co.uk/richlist from 2pm on Tuesday, April 28) for the £1m raised by the Comic Relief No 1 single Islands in the Stream.
Low says: “History suggests the recession will not be a disaster for charities. In the 1930s, giving was stronger at the end of the depression than at the beginning. People value charity more in a severe downturn.”
Mark Evans, the head of philanthropy at Coutts & Co, concurs: “I have been bullish about the state of philanthropy through the recession. People might be worth less now than before, but they still want to give.”
For the second successive year the Giving List is topped by Christopher Cooper-Hohn, with £462m — more than five times his personal fortune — going to the Children’s Investment Fund Foundation (CIFF) from the profits and investments of his hedge fund.
The foundation, managed by his wife, Jamie, benefits from the success of the Children’s Investment Fund hedge fund, set up by Cooper-Hohn. Indeed, £767m of CIFF’s £800m assets in the last accounts, to August 2007, have been reinvested in the hedge fund. Subsequent falls in the value of the fund are likely to have eaten into CIFF’s asset base, however.
Gerry Elias, a trustee of CIFF, says the couple are closely involved: “For Jamie, this is a full-time job times two. She has built an incredibly high-calibre team. She is very clear about what she wants and drives it through the organisation. Chris is an engaged board member of CIFF as well as a partner in the Children’s Investment Fund. While the hedge fund is clearly his day job, CIFF is a tremendous motivation for him.”
Although CIFF’s outgoings in the most recent accounts are modest, at £11.6m, relative to the £450.9m income, the scale of expenditure is set to rise, with $50m committed to Gain, a project partnered with the Gates Foundation that aims to alleviate malnutrition.
“We will be ramping up the levels of giving,” says Elias. “We like to work with partners to enhance our ability to scale programmes beyond individual countries to a multinational or global level, where we can share expertise, resources and skill sets.”
Evans, who in his role at Coutts helps the wealthy to develop their philanthropy, says the Cooper-Hohns’ approach is not unusual, even if the amounts involved are. “Increasingly, people want to be giving while they are living. They realise that they can get engaged and give intellectual as well as financial capital.”
Ann Gloag, whose £473m fortune (with her brother, Brian Souter) is derived from the Stagecoach transport empire, is typical of the modern philanthropist. Willing to become actively involved, she has travelled to Africa with Mercy Ships, to which she gave almost £800,000 last year, to see its work first-hand. The charity provides medical facilities by hospital ship and outreach work in areas where such help is hard to find. Gloag gave away more than £4m in the past year, including more than £900,000 to Edinburgh Napier University and £660,000 to children’s homes in Kenya.
Ranking just above her, at 38th in the Giving List, is Joanne Rowling, creator of Harry Potter. We calculate she has given about £20m to charity in the past year, including nearly £15m to the Volant Charitable Trust, to fund research into multiple sclerosis (which claimed her mother’s life) and projects that tackle social deprivation. In all, the charity has had £47m income in the past four years.
Second in our list is Lord Ashcroft, who has pledged 80% of his wealth to endow a charitable fund upon his death. At our current valuation of his fortune, this would amount to £880m.
The Giving List includes “facilitators” of charity as well as those who give exclusively their own money, so the funds raised by Absolute Return for Kids, the largely City-funded charity, are ascribed to its chairman and driving force, Arpad Busson.
Michael Spencer, head of the City broker Icap, ranks 31st after donating all his firm’s revenues from a day’s trading in December. The £11m brought to £53m the total donated by Icap from its annual charity days.
Diverting money to charity that might otherwise boost personal wealth is an approach embraced by Sir Elton John, who last year raised £15.6m for his UK Aids Foundation alone, mostly through his own performances and functions such as the annual White Tie and Tiara Ball.
All of those who make this year’s Sunday Times Giving List are big performers, whether on-stage or off. What’s clear is that the charity sector is depending on them all for an encore.
Transform your giving
You don’t have to top the Rich List to make a difference to the causes that matter to you, such as medical research, eradicating poverty and conserving wildlife. From a one-off credit card donation to giving from a family charitable trust worth millions of pounds, CAF (the Charities Aid Foundation) will ensure it makes the biggest possible impact. CAF’s aim is simple: to make charity donations go further. It offers products and services that make it easier for donors to give and for charities to manage their money. To find out how you can make your donation, contact its customer service team on 01732 520 055 or visit www.cafonline.org
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