Carl Mortished, World Business Editor
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The terrorist outrage in Bombay on Wednesday became only too real for the
chief executive and senior board members of Unilever. They had to barricade
themselves in a private dining room at the Taj Mahal hotel and then smash a
window in a dramatic escape.
Patrick Cescau, the Frenchman who is chief executive of the food and soap
combine, and his successor, Paul Polman, of the Netherlands, were among the
guests at a formal dinner party organised by Hindustan Unilever, the
European giant’s Indian subsidiary.
The intimate gathering was an assemblage of present and future power at a
company that is a titan of Western capitalism, making world-famous brands
such as Omo detergent, Dove soap and Ben & Jerry’s ice cream. The chief
and the chief-in-waiting were accompanied by another Unilever board member,
Harish Manwani, who is also chairman of Hindustan Unilever. He was joined by
Nitin Paranjpe, chief executive of the local company.
It was to be a farewell to Mr Cescau and a welcome to Mr Polman at India’s
most glittering venue. The hosts, who count among India’s corporate elite,
were accompanied by their spouses and it was not until the dinner was well
under way that the guests heard gunfire and were plunged into commotion.
Instructed by the hotel staff, they turned out the lights and used furniture
to barricade the door.
According to accounts in the Indian press, they crouched on the floor in
silence as the sound of gunfire came nearer, hoping that the militants would
ignore the darkened room. When smoke began to fill the room, they smashed a
window for air. Between 3am and 4am firefighting teams reached the windows
and helped the Unilever party to escape down ladders.
“It was awful,” a Unilever spokesman said. “They were pretty shaken.”
None of the Unilever party was injured and they suffered a narrow escape.
There is no doubt that a different outcome would have been regarded by the
terrorists as a strike against a British company that has deep roots in
India. Unilever has a big commercial presence in Asian nations with large
Muslim populations, such as Malaysia and Indonesia.
Bombay’s stock market suffered sharp falls when it opened yesterday, then
steadied as investors took confidence that the Indian economy would not be
damaged by the terrorist assault at the heart of the country’s financial
centre.
The rupee came under pressure, falling a percentage point against the dollar,
and airline and hotel shares plummeted, but the market recovered its
composure later. Bombay’s BSE index ended higher, up 0.7 per cent, as
confidence rose amid hopes of further action by India’s central bank in
cutting interest rates.
Shares in Indian Hotels, owner of the Taj Mahal and the scene of the worst
violence over the past two days, fell by 17 per cent as the market opened
after a full day’s closure. Jet Airways, the leading domestic airline, and
Kingfisher Airlines, its main rival, both suffered share price falls of
about 6 per cent.
Palaniappan Chidambaram, the Indian Finance Minister, said that the attacks in
Bombay would hurt investor sentiment in the short term, as the Government
revealed data showing a marked slowing in India’s economic growth rate. The
Indian economy is growing at its slowest pace for four years, with GDP
advancing by 7.6 per cent in the three months to September, compared with
the third quarter last year. High interest rates, the credit crunch and
capital outflows have slowed down the Indian juggernaut and the rate of
growth is well below the second quarter’s rate of 7.9 per cent.
Bijal Shah, global markets strategist at Société Générale, said that India’s
economy was too large and diverse to be badly affected by the events in
Bombay. Foreign investment would quickly return to India, he said, attracted
by low costs, the weakness of the rupee and a growing consumer sector. “[The
attacks] may have a short-term negative effect on companies wanting to
secure the safety of foreign personnel,” he said, “but India is a much more
competitive market for manufacturers. Its market share will improve
significantly.”
India’s growing tourism sector is likely to be affected, but even that is
unlikely severely to harm growth prospects. “It’s not a huge chunk of the
Indian economy. India is able to absorb these shocks,” Mr Shah said.
-----
British Airways refused to be diverted
British Airways has received a boost to business after the chaos in Bombay
(Ian King writes). Along with Virgin Atlantic but unlike most big European
carriers, BA has continued with its scheduled service, flying from Heathrow
on Wednesday night even as news of the terror attacks was breaking.
A spokesman said that, like Virgin Atlantic, BA was allowing customers who had
already bought flights to Bombay to rebook to alternative destinations in
India at no extra cost.
Cathay Pacific, which runs three flights to and from Bombay daily, has also
waived its usual re-booking and re-routing charges to customers. Jet
Airways, which flies direct to Bombay from Heathrow, is offering free
cancellations on flights until today and is offering free re-routing, as is
Air India.
Lufthansa cancelled two flights to Bombay from Frankfurt and Munich on
Thursday but resumed its service yesterday. Air France, which had 20 cabin
crew rescued from the Oberoi hotel yesterday, also cancelled two flights on
Thursday. Alitalia has cancelled all flights until further notice.
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