So let me get this straight - US$240 per year to download music tracks that self-destruct when you find you can't justify the payments? Ah yes, the quote “will enable mobile companies to generate additional revenue from customers” now makes sense...

Hmm, I think that just like all of the other failed music subscription services, this service will languish with most people choosing a device that allows them to very simply buy to own from a library of over 4 times as many songs (four million) which also features 400 feature films, 350 television shows, 35,000 audible book, games and over 100,000 free podcasts. Not to mention the far better usage rights enabling you to easily share your purchased music to 5 computers, an unlimited number of iPods (or iPhones) or burn them to audio CDs and play them on any CD player in the world.

Martin Hill, Perth, Australia

A music download service to scupper the iPhone? Who writes this stuff!?

Over the air downloads are not the holy grail some people think they are and there has been no mention as to whether the iPhone will even support over the air downloads itself. Apple and its customers find that managing the music content of a mobile device via a PC works well and is how I expect the iPhone will work.

Given the speed of 2.5G networks and how useless current mobile devices are at managing access to large amounts of data, this OmniPhone service will be of limited success and will not cost Apple one iPhone sale.

Zak, London,

When Apple launched the i-pod the "experts" said it had no chance as
there were lots of mp3 players available at a much cheaper price etc.

Now 90million i-pod sales later they are making the same mistake about the
i-phone.

Go to the apple site and view Steve Jobs explaining what the i-phone is all about.

Watch the scramble to buy when it becomes available, gorgeous design, and an absolute MUST for the fashionistas !

Having said that, I won't be buying one as my £20 Nokia fulfils all my needs.

mac fan, newcastle, england

Nice but how can Omnifone compete against this free new hit called Didiom? -

www.pocketpcthoughts.com/index.php?action=expand,53739

Roger Press, London,

This will so blow the IPhone out of the water!!! One million tracks !!! Over the Air downloads!!! Cheap price!!! (£10/month will give you 3 years of music for less than the £400 an IPhone with NO music will cost) Where do I sign up!

Fred, London,

The reason the iphone is going to be a huge success goes far beyond its ability to play mp3s. This "new" service does not threaten the iphone what so ever! It is a service!! Not a phone!? or am I wrong? Who on earth writes these articles? do they know anything about technology.

Andrew , Newcastle upon tyne,

How many times will this stupidity be duplicated. People want to own
their music, not rent it. More blood on Apple's iPod juggernaut.

David, Mishawaka, IN

Omniphone does not threaten the iPhone. It threatens iTunes.
The iPhone provides many features, not just music playback. It's unique touch screen screen is excellent for viewing photos - ideal for sharing with friends and family. I would write more, but this text input field is not word wrapping. Please tell the Times Webmaster to fix it.

Wonderkid, London, England

Err, think again guys.

A music subscription service is a huge turnoff. For £10 a month, I could buy 12 songs on iTunes, which is way more than I would ordinarily buy, and they're mine to keep.

I wouldn't dream of paying £10 a month for music I would never own.

Will, Oxford,