Leo Lewis in Tokyo
Win 100 iconic DVDs
In an ambitious bid for global dominance in solar power, Sharp has defied the downturn and announced a $2.6 billion (£1.6 billion) gamble that will double production of photovoltaic panels by 2010 and put the Japanese company on a par with its German, Chinese and American rivals.
In an aggressive gambit the Osaka-based electronics group will divert widely from its usual practice of producing everything in-house: the proposed increase in production involves licensing its technology to the Italian utility Enel and repeating the pattern with other electricity producers as the worldwide drive for green energy gathers pace again.
Enel and Sharp will build solar-powered generating plants in Italy with a total capacity of 190 megawatts within three years.
A third partner is expected to be brought in to help to build more manufacturing capacity of the thin-film, super-efficient solar cells that Sharp has developed.
Sharp’s plan is to establish, with Enel, a one-stop-shop for solar panels in Europe that would be near to the main buyers and would offer Sharp a measure of protection from the resurgent yen.
The move, if successful, should help Sharp to wrest market share from Q-Cells, its German rival, which has also been spending heavily in its attempts to gain market share.
Q-Cells hopes to raise manufacturing capacity of panels to the equivalent of 1,000 megawatts next year – more than twice what Sharp was hoping to achieve before yesterday’s deal with Enel was announced.
Sharp’s focus on solar energy is expected to see the company strike a deal with major producers of poly-silicon, the derivative of sand whose complex and expensive production methods have turned out to be one of the larger obstacles to building panel capacity on the sort of scale required to make solar power plants viable.
Until now, Sharp’s solar panel and cell production has been based exclusively in Japan but the company has already been stung badly by shortages of polysilicon: in Japan, Taiwan and other parts of Asia, solar cells compete directly with semi-conductor factories for the same precious raw material. Those shortages ultimately cost Sharp its market share lead over Q-Cells – a position it had held for nearly a decade.
The company has hatched its plans to recapture its market share lead from Q-Cells and its Chinese rival Sun-tech Power because of the European Union’s target of having alternative energy sources meet 20 per cent of the region’s energy needs by 2020.
Articles from our sister site WSJ.com:
You may be asked to subscribe to read certain articles
Industry sectors news at a glance. Interactive heatmap, video and podcast
Everything the Business Traveller needs to know to make a better trip
Get ready for the winter sports season, with our resort guides and snow reports
We are backing British business, what is the confidence of the nation and what businesses are succeeding?
Growing demand for energy, oil that is harder to reach and the rise of carbon dioxide emissions. We examine the energy challenge
Enjoy further reading from Travel to Fashion, Business to Sport, discover more
Shortcuts to help you find sections and articles
36-month car lease
on contract hire for
£359.99 plus VAT pm
12 months for the price of 11 and a 5% discount.
Offer ends 31/11/09
The UK's leading alternative to showroom finance.
Finance packages tailored to your needs.
Minimum loan of £15,000
Car Insurance
c£100,000 + car, bonus & bens
Lord Search & Selection
Midlands
Competitive salary + NHS pens
The Council for Healthcare Regulatory Excellence (CHRE)
London
Not Specified
The Sheppard Trust
London
£31,842 – £38,378pa
Charity Commision
London, Liverpool or Taunton
Moments from Battersea Park.
For sale with Winkworth.
See your free Experian credit report beforehand
Book now & save over £100pp.
11 cool resorts, lowest prices... Early Booking offers 15 Nov.
20% off selected Azores holidays taken in October with Sunvil Discovery
Get covered on your travels with a superb range of policies at great prices. Visit InsureandGo.com
World Class Golf, Spa and preferential Beach Club. Private estate overlooking West Coast
Villas from £275 per night inclusive of Golf
Contact our advertising team for advertising and sponsorship in Times Online, The Times and The Sunday Times, or place your advertisement.
Times Online Services: Dating | Jobs | Property Search | Used Cars | Holidays | Births, Marriages, Deaths | Subscriptions | E-paper
News International associated websites: Globrix Property Search | Milkround
Copyright 2009 Times Newspapers Ltd.
This service is provided on Times Newspapers' standard Terms and Conditions. Please read our Privacy Policy.To inquire about a licence to reproduce material from Times Online, The Times or The Sunday Times, click here.This website is published by a member of the News International Group. News International Limited, 1 Virginia St, London E98 1XY, is the holding company for the News International group and is registered in England No 81701. VAT number GB 243 8054 69.