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SUPERMARKET giant Tesco will reveal that sales at its nonfood website, Tesco Direct, have soared by 25% compared with the same period last year, since the launch of a 1,000-page catalogue earlier this month.
The group, which reports interim results this week, is also expected to announce that Laura Wade-Gery, chief executive of its online grocery division Tesco. com, will become chief executive of Tesco Direct as well, replacing Steve Robinson who left earlier this month.
Tesco will confirm it plans to sell several hundred clothing lines over the web from October. It has 500,000 registered customers on its website Clothingat-Tesco.com, but at present they can only browse the merchandise rather than buy it online.
Tesco is also expected to confirm that it will roll out Tesco Direct internet kiosks in 10 new nonfood Homeplus stores planned for the UK. The retailer believes that placing Tesco Direct online kiosks within stores will prove a winning combination.
The news comes as online sales will be highlighted as a star performer this week when the supermarket is tipped to report the slowest growth in its core UK market in more than seven years.
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my friend Alex in Shanghai, hasmised a very important point.
I understand if £25 is spent, you have free delivery. With trafic congestion and petrol costs, the long term is more than likely going to be internet purchase for the free costs involved in purchase that is going to be the normal transaction in the future,, with a store being turned over to more leisure related concepts ie cafe, cinema,
but then it might in 20 years be possible to turn a store into a housing estate,,imagine when in 10 years Sainsburys and Asda or something similar become a takeover / merger,,,,,,,,just for real estate
it always pays to look at the future ,, have a look at walmart website,,,this is always the future
Nicholas Iles, Oswestry, Shropshire
It is interesting that traditional bricks and mortar firms are finally combining their online offer with their retail site presence. There is a lot of evidence that multi-channel selling is much more successful for both customer retention and customer spend. We are likely to see more of these type of developments over the coming years. This is going to be a threat to the traditional e-commerce heavyweights who, without access to other channels will have trouble creating an all encompassing/engrossing customer experience.
It seems that high street retail is here to stay for a long time to come.
Alex, Shanghai,