Win tickets to the ATP finals
As he reported, Ms Short has suddenly become so invisible that some suggest that she may never have existed at all. She was certainly campaigning, Macintyre was told, but she wasn’t “doing any press” and did not want to co-operate. Her reluctance to meet the national press is understandable — she would undoubtedly be questioned about why she took so much longer to resign than did Robin Cook.
But it isn’t only Clare Short who doesn’t want national newspaper reporters joining her on the stump. News editors confirm that both main parties, but particularly Labour, are deliberately obstructing attempts by reporters to follow candidates out on the stump.
The trend has been evident for two decades, but a British general election has never been so obviously stage-managed for television. Newspapers get a look in at the morning press conferences and the party leaders co-operate with interviews. But out on the campaign trail reporters aren’t welcome and neither Blair nor Howard has a campaign bus for reporters. Both prefer to meet carefully selected loyalists who won’t ask awkward questions, and the leaders no longer speak to the evening mass rallies that used to be a major feature of elections. Elections aren’t so much fun any more.
Is it any wonder that The Sun, which enjoys elections, asked this week whether this was the most boring election ever? Is it any wonder that in the first week of the campaign, when the parties launched their manifestos, the election got less than half the amount of front-page space in the red-tops as in 2001, according to research at Loughborough University reported in The Guardian. The lack of interest was more pronounced in the Daily Mail and the Daily Express, where less than a quarter as much front page space was devoted to politics.
With so many marginal seats being contested, it might have been expected that the parties would court the regional dailies and the local weeklies, many of which are read and savoured and respected and trusted in nearly every household in their localities. That, indeed, was what the Labour Party told regional editors only last year.
But it hasn’t happened, says Terry Manners, Editor of the Western Daily Press in Bristol; regional newspapers are lucky if they get five minutes on a bus or a train with party bigwigs. The Eastern Daily Press in Norwich has been offered interviews on the London-Norwich train from Diss and in the back of a car to Yarmouth.
One problem seems to be that the parties keep to their national agenda even when addressing the regional papers, says Doug Pickford, Editor of the Cheadle Post and Times, which circulates in Britain’s most marginal constituency, Cheadle, where the Lib Dems have a majority of 33. National politicians could make much more use of his paper if they brought up local issues. Instead, they tended to recite national soundbites, he says.
Barrie Williams, Editor of the Western Morning News in Plymouth, agrees. One massive issue for the South West that is not being addressed, he says, is bovine TB, a disaster of almost foot-and-mouth proportions with the Government refusing to cull badgers. However, he has succeeded in getting answers to ten West Country questions from the three party leaders.
Another tight marginal is Norfolk North, with a Lib Dem majority of 483. Election news for most of the weeklies owned by Archant is recycled from its flagship daily, the Eastern Daily Press. But it has made a special effort for Norfolk North and published an extra page a week in which the four main candidates give detailed replies to readers’ questions, last week on affordable housing and shoreline development.
However, Terry Redhead, group editor of Archant’s Norfolk weeklies, wonders whether it is really the duty of local weeklies to beat up news about the election, especially when there is so much of it in national newspapers and on television, the radio and online news sites. Isn’t their real job to concentrate on their traditional role of reporting the WI and who’s been hatched, matched and despatched? It is, of course, but the only media outlet where voters will get any detailed information about their candidates will still be their weekly paper.
Articles from our sister site WSJ.com:
You may be asked to subscribe to read certain articles
Industry sectors news at a glance. Interactive heatmap, video and podcast
Everything the Business Traveller needs to know to make a better trip
Get ready for the winter sports season, with our resort guides and snow reports
We are backing British business, what is the confidence of the nation and what businesses are succeeding?
Growing demand for energy, oil that is harder to reach and the rise of carbon dioxide emissions. We examine the energy challenge
Enjoy further reading from Travel to Fashion, Business to Sport, discover more
Shortcuts to help you find sections and articles
36-month car lease
on contract hire for
£359.99 plus VAT pm
12 months for the price of 11 and a 5% discount.
Offer ends 31/11/09
The UK's leading alternative to showroom finance.
Finance packages tailored to your needs.
Minimum loan of £15,000
Car Insurance
£12,578 per annum
The Independent Housing Ombudsman
London
Competitive
Barclaycard
Not Specified
The Sheppard Trust
London
£80-95,000
Clay McGuire Executive Selection
Moments from Battersea Park.
For sale with Winkworth.
See your free Experian credit report beforehand
Book now & save over £100pp.
11 cool resorts, lowest prices... Early Booking offers 15 Nov.
20% off selected Azores holidays taken in October with Sunvil Discovery
Get covered on your travels with a superb range of policies at great prices. Visit InsureandGo.com
World Class Golf, Spa and preferential Beach Club. Private estate overlooking West Coast
Villas from £275 per night inclusive of Golf
Contact our advertising team for advertising and sponsorship in Times Online, The Times and The Sunday Times, or place your advertisement.
Times Online Services: Dating | Jobs | Property Search | Used Cars | Holidays | Births, Marriages, Deaths | Subscriptions | E-paper
News International associated websites: Globrix Property Search | Milkround
Copyright 2009 Times Newspapers Ltd.
This service is provided on Times Newspapers' standard Terms and Conditions. Please read our Privacy Policy.To inquire about a licence to reproduce material from Times Online, The Times or The Sunday Times, click here.This website is published by a member of the News International Group. News International Limited, 1 Virginia St, London E98 1XY, is the holding company for the News International group and is registered in England No 81701. VAT number GB 243 8054 69.