Amanda Andrews
Win 100 iconic DVDs
Jenny Abramsky, the BBC director of audio and music and one of the most powerful figures in British radio, has called for steps to be taken “immediately” to ensure the future of digital radio.
Ms Abramsky, , who is stepping down this summer, said that the biggest danger faced by the industry at the moment is "technological uncertainty", with the biggest concerns focussing on the future of DAB digital radio.
Her words come just months after GCap Media chief executive Fru Hazlitt said DAB was not economically viable and the company had agreed to close down national digital stations TheJazz and Planet Rock.
"There is no doubt that recent press coverage, fuelled by Fru’s strategy for GCap, put a question mark over the future of DAB that should concern the whole industry," Ms Abramsky said, speaking at the Radio Reborn conference today.
She said that broadcasters must work with multiplex operators and Ofcom to deliver higher signal strength which will improve the quality of reception across Britain. The Digital Radio Working Group, a body whose members include representatives from the BBC, commercial radio, Ofcom and the government, should consider ways to help dramatically speed up growth of geographical coverage.
She added that the BBC and the commercial sector should coordinate their promotion of digital radio. "If we are serious as an industry in making radio work in the digital world then we have to collaborate," she said. "The BBC and commercial radio should collaborate to deliver a universal standard electronic programme guide."
Ms Abramsky also defended the BBC's decision to invest heavily in programming, despite some criticism in recent years from commercial radio saying the public service broadcaster should scale back.
"Without content there will be no future. Content is everything. Content is what matters to audiences. Everything else, all the digital technology in the world, comes down to convenience,” she said adding that “public service broadcasting must have the financial ability to sustain content of such ambition."
The privatisation of Radio 1 and Radio2 - a move recently suggested by former Endemol executive Peter Bazalgette to address concerns over the BBC's dominant position – was also discarded by Ms Abramsky.
She said: "However alive and kicking radio is, it does face increasing threats today... And, if we are complacent, radio will increasingly struggle to compete effectively with other media and, for the BBC, its long-term role in delivering public purposes will diminish."
Articles from our sister site WSJ.com:
You may be asked to subscribe to read certain articles
Industry sectors news at a glance. Interactive heatmap, video and podcast
Everything the Business Traveller needs to know to make a better trip
Get ready for the winter sports season, with our resort guides and snow reports
We are backing British business, what is the confidence of the nation and what businesses are succeeding?
Growing demand for energy, oil that is harder to reach and the rise of carbon dioxide emissions. We examine the energy challenge
Enjoy further reading from Travel to Fashion, Business to Sport, discover more
Shortcuts to help you find sections and articles
36-month car lease
on contract hire for
£359.99 plus VAT pm
12 months for the price of 11 and a 5% discount.
Offer ends 31/11/09
Check your free Experian credit report before applying
Car Insurance
c£100,000 + car, bonus & bens
Lord Search & Selection
Midlands
Competitive salary + NHS pens
The Council for Healthcare Regulatory Excellence (CHRE)
London
Not Specified
The Sheppard Trust
London
£31,842 – £38,378pa
Charity Commision
London, Liverpool or Taunton
Moments from Battersea Park.
For sale with Winkworth
Find out about shared ownership.
See your free Experian credit report beforehand
Book now & save over £100pp.
11 cool resorts, lowest prices... Early Booking offers 15 Nov.
20% off selected Azores holidays taken in October with Sunvil Discovery
Get covered on your travels with a superb range of policies at great prices. Visit InsureandGo.com
World Class Golf, Spa and preferential Beach Club. Private estate overlooking West Coast
Villas from £275 per night inclusive of Golf
Contact our advertising team for advertising and sponsorship in Times Online, The Times and The Sunday Times, or place your advertisement.
Times Online Services: Dating | Jobs | Property Search | Used Cars | Holidays | Births, Marriages, Deaths | Subscriptions | E-paper
News International associated websites: Globrix Property Search | Milkround
Copyright 2009 Times Newspapers Ltd.
This service is provided on Times Newspapers' standard Terms and Conditions. Please read our Privacy Policy.To inquire about a licence to reproduce material from Times Online, The Times or The Sunday Times, click here.This website is published by a member of the News International Group. News International Limited, 1 Virginia St, London E98 1XY, is the holding company for the News International group and is registered in England No 81701. VAT number GB 243 8054 69.