Dan Sabbagh, Media Editor
Attend a special evening hosted by Mike Atherton
Its profits collapsed to £1.6 million and it was embroiled in race and phone-in rows, but Andy Duncan, the chief executive of Channel 4, still managed to double his salary to £1.2 million.
Mr Duncan, who believes that the state-owned broadcaster is facing a financial crisis, saw his pay rise from £622,000 as a long-term bonus of £450,000 was paid. Executive pay overall increased by nearly £1 million to £3.4 million.
Luke Johnson, the chairman, said that Mr Duncan, who joined Channel 4 in 2004, had “done a good job in delaying the inevitable, in terms of delaying the decline in audience share”.
He added that salaries at Channel 4 were lower than at ITV or BSkyB, the satellite broadcaster 39.1 per cent owned by News Corporation, parent company of The Times.
Audience share for the core channel, previously steady at about 9.8 per cent, slipped to 8.7 per cent. The broadcaster was forced to drop Celebrity Big Brother after an intense controversy over alleged racist bullying of the contestant Shilpa Shetty.
It also forfeited £9 million in expected profit after it abandoned phone-ins following a scandal involving the You Say, We Pay competition on Richard & Judy.
Profits at Channel 4 have collapsed from £66.8 million in 2005 and £21.3 million in 2006 and Mr Duncan said that Channel 4 was “running out of road” because it would be unable to fund its programming commitments as its share of viewing dropped as more and more homes converted to multichannel digital.
He has asked the Department for Culture, Media and Sport for about £150 million in public subsidy, possibly taken from the BBC licence fee, to safeguard the broadcaster's future.
However, Mr Duncan conceded that executives had decided to run the company at break-even so that it could continue to invest in programming ranging from Ugly Betty to Dispatches.
Although group revenues increased 0.8 per cent to £944.9 million, spending on programmes was up 2.7 per cent to £624.2 million.
Rival broadcasters said that most of Channel 4's increased spending stemmed from its decision to retain the hit American series Desperate Housewives. Spending on programming made in the UK was flat at £380 million, but budgets for American and other foreign shows were up £21 million at £148 million.
Channel 4 has promised to spend less on American shows as it tries to emphasise its “public service” programming, but Mr Duncan said that it was critical to retain Desperate Housewives to maintain credibility with advertisers. “Sky came in with a big bid and we took the view we couldn't afford to lose Desperate Housewives,” Mr Duncan said.
This year, though, Mr Duncan said that Channel 4 had already made cost adjustments - in terms of cutting its programme budget - because television advertising was weak. “The market is down 1 per cent in the first four or five months of the year, but the bigger question is what will happen in the second half of this year, and in 2009.” He predicted that Channel 4 would hold its share of all television advertising at 24 per cent.
Channel 4 believes that it will be hit particularly hard when households change the second set, typically in children's bedrooms, to digital.
Mr Johnson said: “Channel 4's share in second sets is 25 per cent, on a par with BBC One and ITV1. Ninety per cent of homes have yet to convert their second sets and that's about a third of all televison viewing.”
About 88 per cent of homes have changed at least one set to digital.
Articles from our sister site WSJ.com:
You may be asked to subscribe to read certain articles
Industry sectors news at a glance. Interactive heatmap, video and podcast
Everything the Business Traveller needs to know to make a better trip
Get ready for the winter sports season, with our resort guides and snow reports
We are backing British business, what is the confidence of the nation and what businesses are succeeding?
Growing demand for energy, oil that is harder to reach and the rise of carbon dioxide emissions. We examine the energy challenge
With rail travel in Europe on the rise, we review the benefits of travelling by train
In this special section we explore new food trends to help improve your dinner party and impress guests
Enjoy further reading from Travel to Fashion, Business to Sport, discover more
1998
£47,955
12 months for the price of 11 and a 5% discount.
Offer ends 31/11/09
Check your free Experian credit report before applying
Car Insurance
£353 per day
Phonepay Plus
London
PwC’s Consulting practice helps businesses of all shapes and sizes work smarter and grow faster
PwC
£37,000
Department for Culture, Media and Sport
London
Currently £36,285
Department for Culture, Media and Sport
London
Moments from Battersea Park.
For sale with Winkworth
Find out about shared ownership.
See your free Experian credit report beforehand
Accommodation, flights, tickets to the race and a KL city tour for only £999pp
PremierHolidays.co.uk
For your ultimate tailor-made ski holiday, click here
Get covered on your travels with a superb range of policies at great prices. Visit InsureandGo.com
World Class Golf, Spa and preferential Beach Club. Private estate overlooking West Coast
Villas from £275 per night inclusive of Golf
Contact our advertising team for advertising and sponsorship in Times Online, The Times and The Sunday Times, or place your advertisement.
Times Online Services: Dating | Jobs | Property Search | Used Cars | Holidays | Births, Marriages, Deaths | Subscriptions | E-paper
News International associated websites: Globrix Property Search | Milkround
Copyright 2009 Times Newspapers Ltd.
This service is provided on Times Newspapers' standard Terms and Conditions. Please read our Privacy Policy.To inquire about a licence to reproduce material from Times Online, The Times or The Sunday Times, click here.This website is published by a member of the News International Group. News International Limited, 1 Virginia St, London E98 1XY, is the holding company for the News International group and is registered in England No 81701. VAT number GB 243 8054 69.