Leo Lewis: Asia Business Correspondent
Download your 2 for 1 Pizza Express voucher
Japanese car sales have plummeted at a pace not seen since the bleak economic days of the early 1970s. Confirming fears that Japan has crashed into its sharpest downturn since the Second World War, November sales of cars, lorries and buses plunged by 27.3 per cent from the previous year.
Car sales are taken as the earliest and most sensitive monthly gauge of consumer sentiment in the world's second-biggest economy. The figures follow equally grim numbers released before the weekend showing that Japanese global car exports had fallen by more than 4 per cent in October.
The figures show there was, as expected, a sharp decline in sales to the United States and Europe, but the leading Japanese manufacturers were shaken by the acute drop in sales in emerging markets.
Sudden sales dives in Russia and South America were bad, but the 0.5 per cent drop in sales to Asia was taken by analysts as a sure sign of a bigger capitulation in China than many had forecast. Even before the export drop was made official, the companies were well aware of huge stocks of unsold vehicles accumulating around the world.
Toyota, Nissan and Honda have already sharply downgraded their forecasts for the full year. The industry as a whole appears to be expecting some of the lowest annual sales volumes for several decades by the time that the financial year ends in March.
The dismal assessment of domestic sales by the Japan Automobile Dealers' Association, and anecdotal evidence from overwhelmed job placement agencies in Toyota's heartland of Nagoya, fuelled a growing mood of panic in political circles. Many thousands of Brazilian immigrants have flocked to the Nagoya area to work in the hundreds of factories supplying Toyota; there are similar patterns around the largest plants of Honda and Nissan. Those regions are now in increasing chaos, as entire communities debate whether to stay in Japan or abandon their mortgages and head back to Brazil.
Tens of thousands of other jobs are being lost across Japanese industry and falling car sales are a sure sign that the financial crisis has already gouged a huge hole in the real economy.
Throughout Japan it is the temporary workers - a vast army of young people hired within the past five years on very short contracts - that have been hit in the first wave of layoffs. Unfortunately for the wider health of retail, it was these younger Japanese, many of whom still lived with their parents, whose discretionary spending had been such a strong force in the economy.
The eerie silence reported at car dealerships across the country comes despite a recently announced fivetrillion yen (£30 billion) government package aimed at boosting sentiment.
Stock markets are braced for a series of shocks over the next few weeks as general retailers and consumer electronics stores offer their assessments of the trading environment last month.
In an increasingly desperate effort to arrest an outright collapse of spending, the Bank of Japan is expected to call an emergency meeting within the next couple of days.
Insiders at the central bank say that it is considering substantially easing the terms for commercial banks to raise capital so that they can continue lending to corporations.
Industry sectors news at a glance. Interactive heatmap, video and podcast
Get ready for the winter sports season, with our resort guides and snow reports
We are backing British business, what is the confidence of the nation and what businesses are succeeding?
Enjoy further reading from Travel to Fashion, Business to Sport, discover more
2006/06
£POA
Surrey
2009
£114,950
Derbyshire
The best policy at the
best price
Be Wiser Insurance
£POA
Surrey
Highly competitive six figure
Nationwide
Swindon
Competitive benefits package
Chartered Institute of Builders
Ascot
Competitive salary + benefits
NHS Direct
London
£125K
Meltwater News
Nationwide Positions
With Part Exchange Crest Nicholson could get you moving.
Award-winning riverside development, SW11.
Luxury apartments for sale from £350,000.
Find out more about our luxurious apartments and houses for sale in the heart of Sussex.
for sale in the French Alps
from E189,000.
We're offering extra savings on Voyager & Adventure of the seas Mediterranean Cruises fr £549.
Book by 28 Feb!
Includes 3* accommodation throughout, a 15 minute Apollo night helicopter flight down the Las Vegas strip and United Airlines flights from Heathrow.
Same break by air costs £189. Valid for weekend travel until 31 Aug 10.
Get covered on your travels with a superb range of policies at great prices
Visit InsureandGo.com
Family friendly villas with Quality Villas. Book with the specialists.
Contact our advertising team for advertising and sponsorship in Times Online, The Times and The Sunday Times, or place your advertisement.
Times Online Services: Dating | Jobs | Property Search | Used Cars | Holidays | Births, Marriages, Deaths | Subscriptions | E-paper
News International associated websites: Milkround
Copyright 2010 Times Newspapers Ltd.
This service is provided on Times Newspapers' standard Terms and Conditions. Please read our Privacy Policy.To inquire about a licence to reproduce material from Times Online, The Times or The Sunday Times, click here.This website is published by a member of the News International Group. News International Limited, 1 Virginia St, London E98 1XY, is the holding company for the News International group and is registered in England No 81701. VAT number GB 243 8054 69.