Liz Loxton
Attend a special evening hosted by Mike Atherton

Securing investment funding for a keen but hungry enterprise can be challenging at the best of times, but the good news is that the current economic uncertainty needn’t hinder entrepreneurs’ growth plans. Advisers, banks and equity providers agree that for the right business plan and opportunity, investment is available.
London’s entrepreneurs are responding to market pressures in two ways, according to David Rawlance, Bank of Scotland Corporate area director for London City. Some are battening down the hatches and modifying growth plans. Others are looking for the opportunities that a dip in business confidence often brings: the chance to pick up business from or acquire struggling competitors, the possibilities for offering broader and better-value services to existing customers or even for pressing ahead with new product lines.
“True entrepreneurs are likely to be looking for opportunities rather than hiding under the desk,” says Rawlance. “This is not a dead market by any means. Life feels difficult, but there is still a lot of ambition out there.”
Private-equity providers are similarly upbeat. Martin Kitcatt, partner at corporate finance boutique Wyvern Partners, argues that the capital’s smaller entrepreneurial businesses of about £5m in turnover and upwards will probably find it easier to secure finance than larger ones.
Businesses seeking amounts less than £25m for small acquisitions, or for building factories or other facilities, will probably find borrowing more expensive than this time last year, he warns. Margins are likely to be higher and repayment holidays hard to come by, but securing this level of funding from a single source is still achievable.
Ash Mehta, CEO at Orchard Growth Partners, which places part-time directors in growth businesses, says that clients of his are finding the process of securing bank funding slower and more difficult than a year ago. “When they go and talk to their lending manager, we’ve found that those managers have not got as good a handle on how their credit committee will respond as 12 months ago,” he says. These days they often have to go back to entrepreneurs to seek more detailed information, which stalls the process. Mehta has also seen examples of annual banking reviews becoming six-monthly reviews and large overdraft facilities being withdrawn.
Private fund managers and equity houses, meanwhile, are positive about the opportunities. Jenny Tooth, business development manager at the British Business Angels Association, says that technology enterprises – digital media, medical and diagnostic technology and web 2.0 innovations – are still attracting the attention of angel investment. “In London, there is a large number of angels with a strong appetite for this sector,” she says.
Attracting a high net-worth individual as an investor is a good option for entrepreneurs, says Tony Cohen, head of the entrepreneurial business team at accountancy firm Deloitte and a regional judge for the Entrepreneur Challenge. If they can interest an investor who is an entrepreneur themselves, there are huge advantages – they are likely to understand the business and to become an asset as a board member. However, this comes at the price of sacrificing equity, he points out. “In the current climate, it’s going to be easier for an individual to commit their own money than for an employee of a bank to commit their employer’s money.”
Cohen says that in London, telecoms, media and technology companies are very much in the forefront when it comes to attracting lenders and investors if they can show new ideas and direction.
And while the retail sector overall may be facing faltering consumer confidence, there is scope for niche enterprises. Andrew Garside, a director at investment group Isis Equity Partners, says these businesses should be in a good position to acquire sites if they are looking to expand and are likely to be able to secure those locations on good terms.
“I would strongly encourage entrepreneurs not to lose confidence,” he says. “More challenging times can create real opportunities for entrepreneurial businesses. If a company is well managed and has a sensible strategy, it probably has a good chance. The next couple of years could be a smart time to make acquisitions.”
Buying up other businesses during a downturn does not always require huge amounts of capital, says Kitcatt, but it may involve protracted negotiation at present. “At the moment we are in transition,” he says. “Buyers tend to reassess what they will pay, whereas vendors take a lot longer to adjust.”
Picking up competitors does have implications for working capital, he points out, as entrepreneurs square up to the challenge of integrating two businesses and servicing an increased order book.
Private-equity specialists are making it clear that credible management and planning will help business win out in funding rounds. “The private equity community has ample liquidity and lots of appetite,” says Garside.
The big smoke
Lance Forman is no stranger to making the most of challenging times. For four years the owner of H Forman & Son, a fourth-generation smokery and artisan food company, battled the Mayor of London’s office following a compulsory purchase order on the business’s original site in the heart of east London’s Olympic Park. However, the resolution of the dispute has worked in his favour, giving him the funds, in compensation money, to make dramatic changes to his business and turn it into a more modern and consumer-focused enterprise.
In 2006 he found a new site for the firm, which supplies some of London’s top restaurants and hotels with smoked salmon, caviar and other fresh and smoked fish. It was only a short distance away, and he set about creating a building that would accommodate the smokery, a visitor centre, space for corporate hospitality and a kitchen for new products and recipes, which the company markets via its mail-order business, Forman & Field. He also plans to open a restaurant to take advantage of the increased numbers of contractors and officials coming to the Olympic site.
The new building was designed in one month and erected in 10. Now up and running, it represents an investment of about £8m from the undisclosed compensation sum and a bank loan. “It has been an extraordinary pace. We’ve had to be very bold in our decision-making," says Forman.
Turnover stands at £8m, and Forman expects it to reach £10m next year. The core of the business remains London’s high-end restaurants. “That represents the best judgment of quality,” he says. “If you can supply them consistently, then you will have longevity."
Finding funds
The London Technology Fund helps tech-based businesses seeking development capital. LTF (www.londontechnologyfund.com) awards up to £1.5m to qualifying companies, which can be matched by outside investors, giving a potential total of £3m per business
Gateway2Investment (www.g2i.org) has a focus on London’s technology firms and assists entrepreneurs by reviewing their business model and helping them present their case to potential investors. The final stages of the g2i programme require a contribution from the company of up to £1,100 The London Development Agency operates a loan fund, awarding £7,500-£250,000 to businesses that have difficulty securing funding. The loan service is aimed at businesses in disadvantaged areas of London, including Dagenham, Hackney and Tower Hamlets. Visit www.lda.gov.uk and www.one-london.com
Business angel investment can be used by enterprises seeking investment for new ideas and growth. Firms may be charged a fee. Networks in the capital include the London Business Angels (www.lbangels.co.uk) and Envestors (www.envestors.co.uk ). For more details, visit www.bbaa.org.uk
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